The company also broke its own Black Friday record.
You probably bought something on Amazon this weekend; the online retailer had plenty of alluring Black Friday and Cyber Monday deals across technology, toys and home goods. So many people took advantage of the savings on Cyber Monday that, in terms of the number of items sold, the retailer had its “single biggest shopping day.” Black Friday was a big success too — the company broke its own sales record for the pseudo-holiday. Amazon says that it sold “hundreds of millions” of products between Thanksgiving and Cyber Monday, and while that’s a vague number, it’s certainly impressive.
Amazon says that the top-selling categories worldwide for the timeframe include toys, home, fashion and health and personal care. In the US, the best selling items on Black Friday included Amazon’s own Echo Dot and Fire TV Stick with Alexa Voice Remote, Play-Doh Sweet Shoppe Cookie Creations, Keurig K-Cafe Coffee Maker and LEGO City Ambulance Helicopter Kit.
Amazon breaking its own records isn’t a shocker — something along these lines happens almost every Prime Day, Black Friday or Cyber Monday. But this volume of sales is what has kept the company on top for so many years.